As we well know, brand coherence is not something that can simply be acquired in a matter of weeks, particularly by small businesses.
It’s not just because a new logo or graphic charter has been developed that all the tools will be ready for use on Day 1. It takes time to use up existing stocks of old printed materials and packaging. (Our policy has always been to use up as much existing stock as possible: it’s our way of trying to cut back on waste generation!)
Due to the constraints associated with running a business and the Managing Director’s busy timetable, we have assisted Oshibori over a number of months, even years… you may remember the launch of Oshibori Europe in 2017. You may also be familiar with their ecological, small perfumed and unperfumed material wipes, that can be used hot or cold to clean your hands… Take a look at the new products and designs that we have come up with for this energetic entrepreneur in addition to their promotional video, photo library and website.