Expertise

For the past 23 years, we have been applying the global design methodology. Our teams use this approach to convert a strategy into a brand identity, packaging & visuals, or products and services…
Our multidisciplinary expertise guarantees brand coherence and uniformity of tools. We use our global design expertise to stimulate all five senses.

We create good products, the right product … as opposed to just another product.

  • We analyze uses, trends, the customer’s environment and challenges.
  • We devise brands and embed them in their brand environment.
  • We define the brand’s DNA (brand values, objectives, visions and personalities) and name.
  • We create new identities – logos, base lines, new ingredients, print & packaging materials, websites, editorial lines for social networks.
  • We produce brand books which serve as overviews for managing the new identity with in-house and third-party teams and on social networks.
  • We create events such as pop ups, press launches and influencers, B2B stands…
  • We organize photo and video shoots, food styling, art direction
  • We monitor how your teams use the tools until they have mastered them and incorporated them into your in-house practices.

Our objective is to ensure all our clients can handle their own execution tools and can create their own materials.

Sylvie Amar is a certified BPI France expert, qualified to conduct Design Diagnostics. This is an initial audit that can be used to determine necessary future measures, which can be carried out together (with possible BPI funding).