Bayard, a producer of wholesome potatoes since 1910

Brand Strategy – Brand Identity – Graphic Design

Brand strategy – identity – graphic design – brandbook

The Studio redefined the brand strategy, communication tools, visual identity, graphic design and website for this potato producer, whose high quality produce is recognised by the Collège Culinary de France.

Studio Bayard

« Sylvie is unbelievably professional.

Sylvie is unbelievably professional.  She has the ability to listen and to understand our needs.  She’s highly responsive and makes herself available.  She’s also very dynamic, providing support on a daily basis.  There are no barriers between us as is so often the case with agencies.  She takes our ideas on board and turns them into success stories.

Her great flexibility is a fantastic asset for a business like ours.  She’s helped us to think big on a wide variety of issues from modernizing our logo to creating an original set of communication tools ranging from a website to original new forms of packaging.

Her vast knowledge of the gastronomic world make Sylvie an amazing partner. We very much appreciate the support she and her team provide.  We are currently working on new projects for the future and are delighted.»

Adèle BayardMarketing Director Bayard – potato producer